Yury you’re absolutely right. As I mentioned in the article, the definition of “gig” in this case is fluid and it means different things to different people. By saying I don’t do gigs, it doesn’t meant I don’t do smaller pieces of contract work. It doesn’t means I only work on really long-term projects for the same clients.
The point I was trying to illustrate is that it’s the angle at which you approach new clients and project that set them up to be partnerships. It’s the way you talk about and sell your services to built trust and respect right from the start. That mentality builds partnerships that can be very valuable, even if that partnership only lasts for one small project.