Thanks for the feedback George. Most of my writing is aimed towards more experienced professionals who want to take their careers from good to great. Therefore not as relevant to people just starting out.
I’ve written a few pieces for beginners in freelancing like this: https://medium.com/swlh/the-right-way-to-start-freelancing-5f95861dec0
But again, more relevant to freelancers and very small business owners rather than all startups.